And the partnership between Converse AllStar and AmplifiQ was like this. For five years, we were responsible for the production and creation of the brand's physical and digital sales catalogs, that is, we created the B2B showcase to ensure the brand's business throughout Brazil and the world, participating in the main fairs, such as Couromoda and Francal.

The success of this project depended on a well-aligned operation, focused on optimizing time, without losing creativity and a critical eye. Qualities that made us win the project and 

The planning and capturing of product images was an essential step, with over 1500 pairs of shoes to compose the catalogs. This step involved logistical planning, photo categorization, and material organization, and above all, quality.

We always produced in partnership with the Marketing team to ensure faithful product images, which makes a significant difference in end sales. 

After capturing, the images were processed to ensure high visual quality and aesthetic consistency throughout the catalog. Art direction, aesthetics, layout, and visual identity, all designed for careful layout, done to organize information clearly and attractively.

One of the highlights of the project was the optimization of resources, AmplifiQ managed to qualify the work with a smaller team and greater project flow optimization, proving that knowledge and skill generate cost, time and resource optimization, without losing the quality of work, meeting client demands and ensuring business growth.